工作經驗
數位行銷 | 專案管理 | 廣告代理商客戶管理
Flip | Advertising Agency | Brisbane
account & project management
Owned and managed 15+ client accounts, including Brisbane Powerhouse, Queensland Ballet, Museum of Brisbane, IUIH, and more, with projects spanning websites, branding, and campaign delivery. Oversaw timelines, budgets, and resources, and managed risks and client expectations.
Flip | Advertising Agency | Brisbane
media buying & paid social
Across two iterations of the Zone In awareness campaign for the Traffic Management Association of Australia (TMAA), I directly managed and executed paid social through Meta and TikTok, alongside OOH ads management end-to-end.
Print Center New York | Art Museum | New York City
digital marketing powerhouse: social, email, website
As the one-person marketing communications department, I spearheaded the entire organisation’s marketing plan, with a strong focus on social media, email marketing, website management, and paid advertising. Throughout my tenure, Instagram following grew by 200% and newsletter open rates increased by 20%, contributing to growth in public program attendance, Print Center’s digital presence, and fundraising initiatives.
Additional special projects include:
- rebrand and relocation of the organisation
- partnership with Bloomberg Connects
- communications and management for fundraising initiatives
- public programs and event management
I've worked with…
